HBCU Aware Fest takes place on March 26, 2026 in Atlanta, Georgia, celebrating hip hop, soul, jazz, funk, and pop music. The festival features major headliners including Jill Scott, Earth Wind & Fire, Metro Boomin, GloRilla, and Tems, alongside hip hop stars Ludacris, 2 Chainz, Big Boi, and Jeezy. Gospel and R&B artists Kirk Franklin, Travis Greene, Yolanda Adams, and Coco Jones round out the diverse musical lineup. The event also includes notable speakers and personalities like Common, Magic Johnson, Anthony Anderson, and Nick Cannon among its 38 featured artists and presenters.